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Thermomix at the China International Import Expo Shanghai 2020

In its third consecutive year at the 2020 China International Import Expo, the German multinational conglomerate Vorwerk has expanded its exhibition area as it showcases its three star brands.

Thermomix spatula with the TM7

Positioned as the undisputed market leader, the German manufacturer Vorwerk continues to market its Thermomix worldwide. The success is due to a product that is above all complete and of high quality.

Thermomix TM7 from Vorwerk

Freshly released in March 2019, the Thermomix TM6 could be offered for sale over the next 4-5 years, following the example of its predecessor. In an increasingly competitive market for food preparation, the manufacturer Vorwerk must continue to offer new products in order to maintain its position as market leader.

The Thermomix TM8: an intelligent and ultra-connected futuristic robot

While the star German manufacturer Vorwerk has not yet informed its customers about the release of a new model since the TM6 has just been released, it would be interesting to look at new features that could justify such an investment.

The concept of batch cooking revisited with the Thermomix from Vorwerk

The concept of “batch cooking” has recently been imported from Anglo-Saxon countries. The principle of batch cooking is simple. As its name suggests (cooking in batches in French), it is simply a matter of preparing in advance all the ingredients of different recipes in order to free up time during the week by avoiding long cooking sessions.

Thermomix Cookidoo shoppable recipes

Thermomix cements itself at the heart of the smart kitchen with the launch of its new Shoppable Recipes feature on Cookidoo, the kitchen appliance’s integrated recipe and meal planning ecosystem that boasts over 50,000+ guided recipes.

Main Vorwerk group dates

Carl and Adolph Vorwerk founded the Group in Germany in 1883. Before producing robots in our modern times, the group manufactured high-end carpets and rugs. In 1929, in search of the most efficient solution for carpet care, the group created the first carpet vacuum cleaner under the brand name Kobold.

Thermomix TM6 from Vorwerk

Replacing the Thermomix TM5, the Thermomix TM6 multifunction cooking robot was officialized in March 2019. The German brand Vorwerk took everyone by surprise by making a surprise announcement, to the great displeasure of the new Thermomix TM5 purchasers.